Quigley describes how his startup does focused, customer centric, product development and innovation.
Riechers, long-time venture partner, board member, and advisor, discusses why so many startups get their second product/market wrong.
Develop a marketing plan that incorporates your vision, strategy, OKRs, tactics, and KPIs.
Anthony Kim, a successful serial entrepreneur, provides tips on how to use MVPs to test your marketing hypothesis.
By following a simple workflow, it is relatively easy to connect the dots from the company mission to OKRs to building features and beyond. When companies are deep into product…
There are many ways to distribute your product to customers; learn which might be best for you.