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Why Market Timing Is Critical For Startups, Interview With Skip Sanzeri, CRO, QuSecure
Launch

Why Market Timing Is Critical For Startups, Interview With Skip Sanzeri, CRO, QuSecure

Sanzeri describes why market timing is critical for startups and how to get it right by talking to potential customers.

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November 16, 2020
How To Develop Your Value Proposition, Interview With Bob London, CEO, Chief Listening Officers
Customers

How To Develop Your Value Proposition, Interview With Bob London, CEO, Chief Listening Officers

London provides advice on how to develop a value proposition by falling in love with your customer’s problems, not your solution.

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November 16, 2020
MVP Product Design Mindset That Delivers Value, Interview With Piyush Jain, CEO of Simpalm
Product

MVP Product Design Mindset That Delivers Value, Interview With Piyush Jain, CEO of Simpalm

Jain explains why and how to iteratively and incrementally build products that focus on customer value over viability.

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October 12, 2020
Scaling From Idea To Your First 50 Customers, Interview With Franco Caporale, SaaSMQL
Scale

Scaling From Idea To Your First 50 Customers, Interview With Franco Caporale, SaaSMQL

Caporale provides sage advice on how tech startups should acquire their first few customers using a focused approach.

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September 29, 2020
Reaching Buyers In Uncertain Times, Interview With Anthony Kim, Founder & CEO, Education Elements
Customers

Reaching Buyers In Uncertain Times, Interview With Anthony Kim, Founder & CEO, Education Elements

Anthony Kim, a successful serial entrepreneur, provides tips on how to use MVPs to test your marketing hypothesis.

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August 5, 2020
5 Steps To Validating Your Awesome Idea Before Launching A Startup
Launch

5 Steps To Validating Your Awesome Idea Before Launching A Startup

Turning ideas into a scalable startup takes careful research, planning and execution.

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July 13, 2020
Ease Your Pivot Using Lean Startup, Design Thinking, MVPs, and OKRs
Scale

Ease Your Pivot Using Lean Startup, Design Thinking, MVPs, and OKRs

Pivots are a common phenomenon in startups that can be made smoother by leveraging qualitative and quantitative best practices

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June 29, 2020
Perfect Your Product Market Fit With The Help Of Customers: Interview With Sam Aparicio, CEO at Ring.io
Launch / Product

Perfect Your Product Market Fit With The Help Of Customers: Interview With Sam Aparicio, CEO at Ring.io

Sam Aparicio, a CEO and tech executive, discusses lessons learned from five years of trying to find the ideal product market fit in his now successful startup, Ring.io.

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June 24, 2020
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