Startup Success Framework
The content on this site (blog, interviews, etc.) is organized using the following CATEGORIES and TAGS. The CATEGORIES resemble typical groups/stages/components in a startup; TAGS are narrow topics within the broad CATEGORIES.
| CATEGORIES | TAGS |
| CONCEPT | Market Need (Validated Learning), Passion, Self Assessment, Biz Plan, SWOT… |
| LAUNCH | Cofounders, Mission, Vision, Legal, Accounting, Name Search, Bylaws, Banking, IP, Team, Culture… |
| PLAN | Biz Model, Target Market, Projections, Budget, Financials, Competition, Strategy & OKRs, Deck & Pitches, Funding, Tactics & KPIs, CRM, Systems, Collaboration… |
| PRODUCT | Vision, Strategy (Goals, UVP, Pricing), Roadmap, Features/MVP (Design Thinking), Backlog, Engineering (Agile), Innovation (Startup Sidekick Innovation Framework), Partners, Services… |
| MARKETING | Strategic & Tactical Plans, Editorial Calendar, Metrics, Tools, Lead Generation, Collateral, Advertising, Referrals/Affiliate. Online/Offline Channels, Conferences |
| SALES | Online Sales, Inside Sales, Outside Sales, Channel, Business Development, Retail, Wholesale, Catalog Sales, Systems (Tools, Templates, Metrics, Pipeline)… |
| OPERATIONS | Customer Onboarding & Support, CRM, HR, Policies, Payroll, Benefits, Tasks & Status, Tools, Accounting, Banking, Work Environment/Facilities, Security, Investors, Dashboards & Reports, Government, Legal, Insurances… |
| PEOPLE | Employees, Contractors, Board, Advisors, HR, Hiring, Onboarding, Compensation, Employee Handbook, Retention, Career, Professional Development, Remote Work, Work-life Balance, Team Building… |
| SCALE | Exceptional Quality & Customer Care, Systems, Efficiency, Customer Retention, Virality, Advertising, New Markets, New Products, Upsell, Funding, Key Hires, Partnerships, Reorgs, Pivots, Lean Startup… |
| EXIT | When To Exit, Exit/Scale Options, Finding Buyers, Valuation, Negotiations, Due Diligence, Advisors & Experts, Life After…. |